Mundana is an online clothing store that sells streetwear-style pieces. The brand comes with the idea of its own style, where people can create and reinvent the way they dress, reaching a wide age group.
The name comes from the junction of two main ideas:
Mundo da Ana (World of Ana) – Ana is the owner of the store and wants to bring to her audience everything that makes sense for her own world.
Something from the world / mundane – brings the idea of street fashion, which is something from the streets, from the world.
ClientMundanaServicesArt Direction, Design, NamingYear2021